An effective nonprofit marketing strategy is crucial to fundraising, donor retention, the acquisition of new donors, building community relationships and recruiting highly skilled board members and staff. From search engine optimization and social media marketing to storytelling and marketing materials, Voices² Marketing has the skill and experience necessary to help you become a household name. We will help your organization embrace new technology and innovation and use big data to expand your reach and profitability.
Content Creation and Branding
Voices² Marketing will create specialized programs to attract new major and mid-level donors while also retaining your existing donor base. This may include, but is not limited to, fundraising campaigns and peer-to-peer programs.
In a rapidly expanding world, it’s more important than ever to connect with your future and existing donors through multiple channels. We will employ a variety of approaches, including direct mail, email, web, social media marketing and blogging, to help you drive fundraising and build meaningful relationships with your community and donor base.
Connecting with your community and donor base is crucial to the success of your organization. One of the best ways to do that is through high-quality promotional materials, such as catalogs, email marketing, newsletters, brochures and annual reports. We also specialize in the copy and design of fundraising appeals and all forms of nonprofit printing and mailing.
Program Strategy and Planning:
Just because your organization is a nonprofit doesn’t mean that there aren’t lessons to be learned from the for-profit sector. Strategic planning is the backbone of any great business or organization. Let us help you prepare for the future by setting goals that will help your organization advance its mission and boost fundraising.
Do you have a strong web presence? Is your website optimized for mobile use? Can people make donations using their phones? These are just a few of the questions our team of nonprofit experts will consider as we analyze your web presence and build or repair your website.
Social Media Marketing and Strategy:
Whether you’re looking for a digital agency that will manage your existing social media presence or one that will take a bottom-up approach to modernizing and improving your present social situation, Voices² Marketing knows how to craft viral content, build relationships with key influencers and use social media to drive fundraising.
Best Practices and Training
Voices² Marketing is ready to teach your board members and staff about effective fundraising and nonprofit best practices, including tips for better governance, financial transparency and using storytelling to translate outcomes and effectiveness.